Your audio brand strategy, sonic logo (audio tagline), and other key audio components are central to your marketing efforts and establishing brand voice (literally). However, brand sound is often overlooked by businesses, explains Jodi Krangle in today’s episode of The Marketing Mirror. Having professional voiceover actor Jodi Krangle as the kickoff guest on the first […]
YouTube Shorts: The Audience is the Algorithm
Short-form videos are ruling right now. However, I initially didn’t see their beauty as related to business— the core topic I always learn about and produce content around. One thing changing my mind is the ability, through new technology, to create shorts easily. Which, at first consideration, felt like an additional project requiring an output […]
How to Get Sponsors and Partners Who Love You
Because sponsorships and partnerships are new to me on YouTube, let alone for the kind of YouTube-Network situation I’m part of as of the Monday, May 1st launch of the 100TV Network, I’m trying to learn more to understand these things better. Luckily, Mike Allton, Head of Partnerships for Agorapulse, a creator and business shaker […]
AI AI OH: Artificial Intelligence is Here
AI is all the rage, finding a brighter spotlight in the past several weeks as it continues to improve and promises to pave the way to faster and easier content creation with nearly unlimited applications. From creating artwork to sales copy to song lyrics to fiction writing to blogging to tweeting, AI is getting a […]
Bill Alexander: Exploring a Love to Create
Creativity ignites the spirit of artistic expression and offers unique flair to those inspired. But what inspires and ignites creativity in true artists? What makes their work seem to leap from the page and somehow come alive? How long does the spirit of creativity live on through the art they create? Today’s post focuses on […]
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