YouTube is the most powerful media network and continues to grow in both audience and importance as a global media powerhouse. According to statistics presented in YouTube’s recent report (and discussed by Sean Cannell on the Think Media Podcast), the value of YouTube as a central media hub for businesses (in more ways than you […]
New Ways to Leverage Top-of-Funnel Social Marketing
Top-of-funnel marketing and social media are long-standing partners; yet, in today’s turbulent environment, a fresh and innovative approach to tactics and techniques is crucial for leveraging top-of-funnel social marketing. And that’s exactly what Jaime Shine of Clearly Conveyed Communications and I chatted about for the second LIVE Audio Event** for The Marketing Mirror on LinkedIn. […]
Let’s Chat: LinkedIn Live Audio Anyone?
To encourage viewer interaction, August starts a new layer to The Marketing Mirror as an Audio Event on LinkedIn. Producing the show LIVE allows you to share thoughts, ask questions, or interact with The Marketing Mirror, Sue-Ann, and guest co-hosts on topics for businesses, marketers, and content creators. But there’s more reasoning behind this strategy […]
Influencer Marketing Secrets Uncovered
There’s a lot to unpack in the Ultimate Guide to Influencer Marketing by Eric Butow and Stephanie Garcia. But as a resource and reference on the topic, this book is as comprehensive a blueprint as I’ve ever seen in a book, making the word “guide” seem minimal for all the treasures you’ll discover. Because I […]
Building Engagement and Influence with Podcasting
Building engagement and influence with podcasting is something my colleague and friend, JoieG 113, is all about, and I think you’ll love what she has to say. When Joie Gharrity takes the stage, her shining Superstar illuminates and she graciously shares her experience and expertise. I like talking to Joie so much that interviewing her […]
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