Writing Roundup: Sue-Ann Strikes Out Out into the world, that is. And it has been a whirlwind. A whirlwind of writing and learning and exploring and sharing and so much more. And that’s why I’m so pleased to bring you a quick compilation of my recent Guest Writing experiences. I hope you’ll take the time […]
How to Cultivate Creativity One Idea at a Time
Some people think you’re either creative or you’re not. For businesses, you need to know how to cultivate creativity, every single day, as a standard business practice. It’s just that simple. I say creativity resides in everyone but, shows itself in so many styles and forms and ways that sometimes it may be hard to […]
Santa’s Checking His List, Are You?
He’s Checking His List It doesn’t matter if you’re naughty or nice. It’s the end of the year and nearly a new one, a perfect time to start fresh. My plan? Make a list and check it twice. A list can be an excellent tool to use. Ask Santa if you don’t believe me! Besides the […]
A Marketing SlideShare: Marketing is Easy
A Marketing Slideshare Based on a couple of recent posts, I thought I would present a Marketing SlideShare, to highlight some key points and ideas you can use in your business. SlideShare is still pretty new to me, so I am hoping to improve as I go, and already know I want to be able […]
Marketing is Easy, Straight Up
When I think about marketing, I think about almost every aspect of a business. I’ve said it in other articles I’ve written, but I think it’s true when I explain it like this: Business is marketing and marketing is business. They work best as one, and that’s a simple truth, in my experience. Marketing connotates […]
My Losing Essay for Marketing Magic
Sooooo…I decided to share my not so successful effort to win a coveted place at the MarketingProfs’ B2B Marketing Magic event taking place in October. Maybe sharing it will make me feel better for being a loser. Maybe not. I decided to share it anyway because: ✅I’ll be a good loser and not scream and […]
Identifying YOU in all the World
How will you be sure to find the fireball center so those glittering sparks will fly? All of a sudden it hit me. I was working on the next Newsletter issue of MIX, SIZZLE & SHAKE: A Process for Finding Your Fireball Core and was ready to introduce Exercises/Worksheets to help you go about finding your […]
A Journey to Connect at the Emotional Core
The journey to your customers’ hearts begins by trying on their shoes…. A study in how to connect @ the emotional core. You’re dancing around with relevance when you start by trying to view the world from someone else’s shoes. The point, when talking about relevance is, of course, that you must be relevant to […]
The Telling of Compelling…Compelling Copywriting is like Love.
Why compelling copywriting is a little like love…
Content Marketing Brain Explosion, Part II
Sorry if you missed my last post, but I’m also a little sorry if you read it, maybe. Because if you happened to see it, you know that my brain is about ready to explode from Content Marketing overload. I did go off on a rant of sorts about everyone’s favorite subject of these times, […]