Some people think you’re either creative or you’re not. For businesses, you need to know how to cultivate creativity, every single day, as a standard business practice. It’s just that simple. I say creativity resides in everyone but, shows itself in so many styles and forms and ways that sometimes it may be hard to […]
A Marketing SlideShare: Marketing is Easy
A Marketing Slideshare Based on a couple of recent posts, I thought I would present a Marketing SlideShare, to highlight some key points and ideas you can use in your business. SlideShare is still pretty new to me, so I am hoping to improve as I go, and already know I want to be able […]
My Losing Essay for Marketing Magic
Sooooo…I decided to share my not so successful effort to win a coveted place at the MarketingProfs’ B2B Marketing Magic event taking place in October. Maybe sharing it will make me feel better for being a loser. Maybe not. I decided to share it anyway because: ✅I’ll be a good loser and not scream and […]
Finding the Formula: How to Craft Killer Content
Content Kills. Yep. It does. But here’s the problem. It can either kill in a good way, like sales through the roof, or in a not so good way, like dead in the water. Which way do you want to go? You need a content formula! Creating killer content is no easy task. In fact, […]
How to Create Marketing Magic with Ridiculously Good Content
As a writer, am I not a rare, exotic, spectacular, learnedly and blessedly talented super special species? You see? That’s why I’m not sure I like the title of Ann Handley’s book, Everybody Writes. Hmmmm. Let’s see, it does say “guide to creating ridiculously great content” so I better at least take a peek and see if […]
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