In the Mood for a Halloween Treat? For a Halloween treat, enjoy a tasty little ditty. I call it a “rap poem.” But, the reason it’s so fun and inspiring is due to the many loyal readers, students, and fans that my friend Henneke of Enchanting Marketing has inspired. I am one of those people! […]
Why Your Business Needs a Blog: 13 Reasons
Why Your Business Needs a Blog If the idea is to build your digital presence, an excellent blog is a perfect way to do just that for most businesses. The thing is, just as content marketing is not merely a marketing campaign but more an ongoing mindset, your blog, too, is more significant than one […]
How to Kill it With Cornerstone Content and Why
I may be wrong but, I think people are a little confused about how and why you need pillar and cornerstone content on your website. So, today I’m going to help you figure it out. The thing is, constantly reviewing, updating, and evolving is typical when it comes to your website. But do you have […]
Planning Power For Positive Progress All Year
I’m not going to lie. This past year has been my most challenging and perhaps my blog reflects this. Don’t get me wrong. I’m as committed as ever and I continue to level up with a “continuous learning” mindset, but my heart and soul—home base for my writing and creativity—are in turmoil. My emotional well-being […]
Lucky 7 Rules for Headlines That Get Results
Jerking your prospect away from their busy life and into reading your copy is no easy task. To add to the challenge, you only have a few seconds to do it. And, that’s your headline’s most important job. The most effective headlines resonate on a level well beyond merely gaining attention or sparking interest or curiosity. […]
Blog Sparkle and Bling
With blog sparkle and bling, you’ll never go wrong. It’s a holiday weekend in the U.S. and a time with a lot of celebrating going on:) Fourth of July festivities include colorful sparkles and family barbecues in a fun and bustling schedule, making it a nice summer break for many people. Yep, I enjoy a […]
Tune Up Your Visual Voice for Sparkling Web Design
Does having a web design mean you have a business website? Is your digital presence a matter of your site showing up on the internet, live? Are you thrilled your site works—meaning it has some basic info and functionality—and maybe you can add a post or page? I’m with you. Who can think about design […]
V is for Visual Design Elements
But what does that mean? Well, I’ve been thinking about visual design aspects for my digital business an awful lot lately. But more importantly, I’ve been taking actions! So I promise you, my V—as in vanishing—and not posting for a month here is time well spent. And you’ll see why. Then, you can expect tons […]
Working to Write and Writing to Work
Are you working to write valuable content assets for your business? There’s no time for slacking in the digital content world, and I for one, seem to be running out of hours. Hours that is, for delving into the deep dark depths of not only online freelance writing but, into the oceans of possibilities for […]
How to Make Your Content Work as Hard as You Did Creating It
If you can use a quick spark to ignite your content reach and make your content work even better, then this post is for you! I’ll show you a simple process for re-purposing quality content in 5 easy steps. And, I’ll be sure to give you some extra helpful hints peppered in along the way. […]